Market Analyst
Company Overview
Our international wood wholesaling company thrives on a transparent approach, sourcing high-quality wood products while serving a diverse clientele worldwide.
As a Market Analyst, you are expected to:
Market Research: Conduct in-depth market research to gather data on industry trends, customer preferences, and emerging markets. Analyze market conditions and competitor activities to identify growth opportunities.
Data Analysis: Utilize various data analysis tools and techniques to interpret market data, customer feedback, and sales performance. Generate reports and insights to support decision-making.
Customer Analysis: Evaluate customer demographics, behaviors, and needs to tailor marketing strategies and product offerings. Identify target customer segments and develop strategies to reach them.
Competitor Analysis: Monitor competitors' activities, pricing strategies, and market positioning. Assess their strengths and weaknesses to develop a competitive advantage.
Sales Forecasting: Collaborate with the sales team to forecast product demand, identify seasonal trends, and optimize inventory management. Provide recommendations for pricing and stock levels.
Job Qualifications:
Bachelor's degree with a minimum of 1-year relevant experience
Understanding consumer behavior and the factors that influence purchasing decisions within the wood industry.
Proficiency in conducting market research, including data collection, analysis, and interpretation of market trends.
The ability to identify and track market trends, consumer preferences, and emerging opportunities.
Strong teamwork skills combined with the ability to work independently with minimal supervision.